Content

Definition


Big data is a very large set of information that can reveal trends through an analysis. It is often a considerable amount of data that is generated from sources external to a hotel (e.g. weather, traffic and social media), yet it can be sorted and filtered to find the relevant information in order to achieve the hotel’s goals.

 

Examples


Weather

Traffic

Social Media

 

Origin


 

Other Languages


 

References


blog.snapshot.travel

 

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